How well do you really understand your members?
Book a free 60-minute Member Insight Review with one of our senior researchers. We’ll help you see what you already know, where the gaps are, and what’s worth finding out next.
MemberWise Recognised Supplier 2026
Meet us at Membership Excellence, 19 November




















Anyone in a membership organisation with a question about their members, or a survey they want to run
Whether you work in membership, marketing, communications, policy, education, events or leadership, the review is open to you.
- Professional bodies
- Chartered institutes
- Royal colleges
- Trade associations
- Learned societies
- Charities with members
- facing a renewal or retention challenge
- reviewing your membership offer or pricing
- planning a new strategy and need member evidence behind it
- experiencing poor survey response rates
- sitting on survey data you haven’t had time to make sense of
- not sure when you last heard from members properly
Six questions every membership organisation should be able to answer
We’ll focus on the questions that matter most to you, including any of your own. Together we’ll look at the evidence you already have and where the gaps are.
What do our members value?
Which benefits and services matter most, and where your offer could be stronger.
How we helpMember surveys · Membership value research
How engaged are our members?
How experience and engagement differ by career stage, membership type and location.
How we helpEngagement research · Segmentation
Why do people leave, or never join?
The reasons for lapsing and the barriers to joining, so you can improve retention.
How we helpLapsed member research · Non-member research
Are our services and communications working?
How members use and rate your services, events, channels and content.
How we helpCommunications research · Service evaluation
What should we prioritise next?
Give members a real voice in shaping your strategy, policy and priorities.
How we helpConsultation · Priority setting · Workforce research
What does the evidence mean for us?
Turn feedback into clear recommendations your board can act on.
How we helpAnalysis · Reporting · Workshops
Three steps, and no obligation
- 1
Book a time
Request a slot below, or book a quick chat with us at the MemberWise conference. Tell us what you’d most like to understand about your members.
- 2
Talk it through
A 60-minute online session with a senior researcher. If you can, share a recent survey, report or any other relevant information beforehand so we can make the most of the time.
- 3
Get your summary
A short written summary of what you know, the gaps, and a recommended research approach with indicative costs. You decide whether to take it further.
Recent work with membership bodies

Exploring the value of professional membership
Surveys, interviews and focus groups with members, employers and business leaders, covering current, lapsed and non-members.
Read the case study →
Building a picture of the anaesthetic workforce
Three surveys with clinical leaders, college tutors and anaesthetists on working patterns, pay, wellbeing and workplace challenges.
Read the case study →
Tracking engagement over time
An annual global member survey since 2023, tracking changing experiences, needs and priorities across member groups.
Read the case study →
Tracking member experience
Member experience surveys, plus research on lapsed members, assisted dying and differential attainment in surgical exams.
Read the case study →What our clients say about working with us
Meeting us at Membership Excellence?
We’re on stand B6 at Novotel London West. Choose “Chat at MX 2026” when you book below and we’ll start your review there.
Pick a time that suits you
Choose a quick chat at the conference or a full online review. We’ll send a calendar invite and confirm who you’ll be meeting.
Good to know
Is it really free?
Yes. There’s no cost and no obligation. If the summary suggests research would help, we’ll give you indicative costs and you can decide whether to take it further.
Who will I be speaking to?
One of our senior researchers who works on membership projects, not a salesperson.
Do I need to prepare anything?
No, but it helps if you can share a recent member survey, renewal figures or any feedback you already collect. We treat everything you share as confidential.
We already run a member survey. Is this still useful?
Very much so. Many organisations have more data than they use. We’ll look at what your survey tells you, what it misses, and how to get more from it.