Case study · Housing
Five years tracking residents’ experience of Thamesmead
A five-year longitudinal community survey tracked how residents viewed Thamesmead as regeneration progressed, retaining consistent measures while adapting each year to new priorities.
AudienceA representative sample of 1,000 Thamesmead residents in the latest wave
ApproachAnnual resident survey delivered over five years from 2019 to 2023
Value to PeabodyTrend evidence on place, regeneration, belonging, and residents’ changing priorities
The brief
- As the main landowner in Thamesmead and a driving force behind regeneration in the area, Peabody and its partners wanted annual evidence on residents’ attitudes towards and perceptions of Thamesmead as a place to live
- Enventure Research was commissioned to deliver the programme every year from 2019 to 2023
The approach
- The questionnaire was developed with Peabody and its partners, retaining key questions each year so results could be compared while introducing new questions on current topics
- The latest wave covered the local area, regeneration, cultural activity, green spaces, local issues, and belonging
- Surveys were normally completed on street by IQCS-trained interviewers with a representative sample of 1,000 residents; fieldwork moved to telephone interviewing with a smaller sample in 2020 because of COVID-19 restrictions
The outcome
- Each year, Peabody received a comprehensive report with subgroup analysis and direct comparisons with earlier waves, alongside raw data and tabulations
- Across five years, the programme created a longitudinal evidence base showing how residents’ experiences and perceptions changed as Thamesmead developed
- Consistent tracking questions combined with new topics each year
- Evidence on how housing, services, regeneration, and place were experienced over time