01
The brief
The Intensive Care Society had not collected members’ views for some time and wanted a comprehensive member survey to refresh its understanding of attitudes, perceptions, and experiences.
Case study · Membership
Re-establishing a benchmark for Intensive Care Society members
A full member survey gave the Intensive Care Society a current view of member attitudes, experiences, and priorities, providing a benchmark for tracking change in future.
AudienceThe Society’s multi-professional membership across intensive and critical care.
ApproachOnline member survey using personalised invitations, reminders and promotion through social media, networks, and the ICS website.
Value to ICSA current evidence base on membership, benefits, resources, communications, and events, with a benchmark for future tracking.
The project
Refreshing the evidence base after a gap in member research
A whole-membership survey designed to rebuild a clear understanding of what members value and expect from the Society.
02
The approach
We co-designed an online questionnaire with ICS and administered it using personalised email invitations and follow-up reminders. The survey was also promoted through social media, member networks, and the ICS website to broaden participation.
03
The outcome
The survey received 376 responses, representing a 13% response rate. Enventure Research produced an independent report on the findings.
- Current insight into member attitudes, perceptions, and experiences.
- Evidence on membership benefits, resources, communications, and events.
- A new benchmark against which future member opinion can be tracked.