Enventure Research has successfully completed a resident engagement project on behalf of North West Leicestershire District Council and the Leicestershire Waste Partnership. An enthusiastic team of four trained recycling promoters visited approximately 8,000 properties in four weeks, speaking to over 2,440 households about the recycling scheme in North West Leicestershire. The promoters aimed to encourage residents to recycle as much as possible, assessing residents’ potential barriers to recycling and providing advice about overcoming these barriers.
Enventure conducted the fieldwork over the four-week period, analysing the findings in depth and producing a comprehensive research report. The findings will be used to inform the viability of further larger scale doorstepping projects in the future, with recycling and refuse tonnages monitored in order to assess the effectiveness of the engagement campaign.